About IMAGINETIC

Founded in 1996 by Tom Fisher, a serious game designer with over thirty years of experience in the field, and based on the principles of creativity, dynamism, and experiential learning, IMAGINETIC Simulations + Design is a global leader in providing innovative serious games and simulation exercises for training, analysis, and planning.

Built with complex dynamics allowing for thrilling yet responsible scenarios, our exercises emphasize on acquiring and testing a wide range of skills from problem-solving and critical thinking to project management, strategic planning, risk management, stakeholder coordination, crisis management, and more. 

Nothing is as costly as a missed opportunity. Unleash your potential with IMAGINETIC now!

We offer turnkey solutions as well as tailor-made games and simulations for a variety of clients from government entities, international organizations and NGOs, as well as private sector companies. Through the IMAGINETIC Accelerator, we provide organizations with training and mentoring to develop serious games, real-world scenarios and structured ideation techniques to enhance organizational resilience.

Who are we?

Our Vision

We aim to revolutionize learning and development through immersive and engaging serious games that empower people to thrive in an ever-changing world.

Our Mission

IMAGINETIC is dedicated to addressing complex global challenges through innovative and immersive experience design, by creating simulations and games that not only engage but also educate and inspire positive change across various sectors.

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Our Values

Creativity: We encourage innovative thinking and bold experimentation as part of our development process. We develop games that reveal players’ creativity and unleash their potential. 

Results Focus: Our games are designed not just for engagement but to serve as valuable tools for education, planning, analysis, and professional development in myriad fields.

Fostering Inclusion: We actively support and promote diversity and inclusion in the serious gaming industry.

Visionary approach: We adopt a big-picture perspective in everything we do, recognizing the interconnectedness of our games with broader social, societal and educational contexts.

Resilience: We promote resilience as a core value, encouraging players to embrace failure as an opportunity for growth, learn from setbacks, and persevere in the face of adversity.

Adaptability: We remain agile, flexible, and responsive to change, constantly evolving our strategies, processes, and products to meet the evolving needs of our players and stakeholders.